Sesimpel Ini Kupas Profil RANS Entertainment

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Siapa yang ngga tau RANS Entertainment? Ternyata “Kerajaan” bisnis Raffi Ahmad dan Nagita Slavina yang berawal dari garasi dengan jumlah karyawan 3 orang kini menjadi perusahaan besar yang kabarnya bersiap menggelar Initial Public Offering (IPO) tahun ini dengan valuasi mencapai Rp3 Triliun. 

Bergerak di Berbagai Bidang

Berawal dari kanal YouTube yang di gunakan untuk membagikan kehidupan sehari-hari Raffi-Nagita, RANS Entertainment mulai berkembang dan bergerak ke banyak lini, mulai dari media hiburan di media sosial, agensi digital, event offline, komunitas, hingga kerja sama branding. 

Kebijakan Investasi 

Salah satu perusahaan induk, PT Elang Mahkota Teknologi Tbk (EMTK) juga bermitra dan berinvestasi sebesar Rp248 Miliar untuk kepemilikan saham sekitar 17% dari RANS sejak Oktober 2021 lalu.

Di lain sisi, RANS juga berinvestasi sebesar Rp35,75 Miliar untuk aplikasi konten audio milik PT Mahaka Radio Integra (MARI), Noice, pada Februari 2022. 

Struktur Management 

Kemudian RANS Entertainment sendiri secara struktural di pimpin Nagita Slavina sebagai CEO/founder dan Raffi Ahmad sebagai Chairman/founder. 

Selanjutnya Tahun 2021 Kaesang Pangarep bergabung dan menjabat sebagai komisaris di ikuti Sutanto Hartono sebagai Executive Chairman. 

Konglomerat Pemegang Saham RANS Entertainment

Sederet nama konglomerat juga ikut andil di balik RANS. Total sekitar 40 ribu lembar saham yang di setor dan di tempatkan dengan rincian sebagai berikut. 

  • Raffi Ahmad : 31.350 lembar saham
  • PT Entertainment Grup : 3.646 lembar saham
  • Dony Oskaria : 2.763 lembar saham
  • Sutanto Hartono : 576 lembar saaham
  • Nagita Slavina : 499 lembar saham
  • Kaesang Pangarep : 461 lembar saham
  • Hikmat Janika : 345 lembar saham
  • PT Ekonomi Baru Investasi Teknologi : 307 lembar saham
  • Mochamad Roofi Ardianto Koesuma : 6 lembar saham

Gurita Bisnis RANS Entertainment 

Menurut data Social Blade per 31 Januari kemarin, kanal YouTube RANS Entertainment memiliki 24,8 juta subscriber dengan total penayangan lebih dari 6 miliar. Di estimasikan Rp298 juta – Rp4,7 Miliar per bulan mampu didapatkan dari YouTube tersebut. Artinya, setahun bisa mencapai 56,4 Milliar! 

Berikut jumlah followers media sosial RANS. 

TikTok @rans.entertainment : 340 ribu followers

Instagram @rans.entertainment : 3,1 juta followers

Instagram @raffinagita1717 : 66,8 juta followers

Wah, total pengikut instagramnya aja lebih dari 25% dari total penduduk Indonesia ya guys … 

Bisnis RANS Entertainment Lainnya

Jangan lupakan juga beberapa bisnis RANS yang lainnya 

  1. RANS Music 
  2. RANS Animation Studio 
  3. RANS E-sport 
  4. RANS Cilegon FC 
  5. RANS PIK Basketball
  6. RANS Carnaval Zoo
  7. RANS Beauty 
  8. PowerRANSgers

Di antara bisnis tersebut, salah satu yang sempat ramai adalah RANS Cilegon FC yang dikabarkan diakuisisi senilai Rp8 Miliar dengan dana yang diinvestasikan untuk infrastruktur club nya sendiri mencapai lebih dari Rp300 miliar!

Wah, ga heran ya kenapa disebut “Sultan Andara”

Akhir Kata

“A big business starts small” – Ricahrd Branson 

Sumber:

https://www.ransentertainment.co.id/

Penulis:

Kategori: Bisnis

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